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List the anchor texts of a target's backlinks

POST/v1/tools/web.anchors.list/callsNeeds an API key

Returns the anchor texts of the links pointing to a domain or page, with backlink and linking domain counts. Use it to see how other sites describe a target.

Tool web.anchors.list on Open web and SEO. Contract version 1, released 2026-10-27.

Over REST, send the input in the body. Over MCP, pass the same input to call_tool.

Both return the full response: the call's ID, status and cost, with this tool's result in output.

Input

targetstringRequired

The domain or subdomain, without scheme or www, such as "moz.com", or the full URL of one page.

1 or more characters.

link_statusstring· default live

Which backlinks count: live (still on the linking page), lost (gone from it, or the page itself gone) or all.

live
lost
all
pageinteger· default 1

Page of results, page_size per page. Anchors come by linking_domain_count, highest first.

At least 1.

page_sizeinteger· default 10

Results per page. Each result adds to the price of the call.

From 1 to 100.

Output

A successful call returns these blocks in its output. A field not marked required can be null.

results

A list of rows. Always present, possibly empty.

anchorstringRequired

Text of the links. Links with no text, such as image links, are not listed.

backlink_countinteger

Links to the target with this text.

dofollow_backlink_countinteger

Of those, the links that pass ranking credit, having no nofollow attribute.

linking_domain_countinteger

Domains that link to the target with this text.

linking_page_countinteger

Pages that link to the target with this text.

first_seen_atstring

When a link with this text was first found, as an ISO 8601 timestamp in UTC.

lost_atstring

When the last link with this text was lost, as an ISO 8601 timestamp in UTC. Absent while a link remains.